1. Introduction & General Terms
BPC International is committed to protecting your personal information when you use our website or contact us with enquiries.
This Privacy and Cookies Policy relates to our use of any personal information we collect from you via the following services:
• social media, messaging services or official BPC content on other websites or apps;
• mobile device applications;
• our fixed telephone lines;
• any official BPC email address or SMS number; or
• our postal address.
In order to optimise the provision of our services we may collect certain specific information about you.
This Privacy and Cookies Policy explains the following:
• what information we may collect about you;
• how we will use information we collect about you;
• when we may use your details to contact you;
• whether we will disclose your details to anyone else;
• your choices regarding the personal information you provide to us;
• the use of cookies on BPC’s website and how you can reject cookies.
We use all personal information that you provide to us or that we collect from you in accordance with all applicable laws, including those concerning the protection of personal information such as the EU General Data Protection Regulation.
Our website contains hyperlinks to websites owned and operated by third parties. These third party websites have their own privacy policies, and are also likely to use cookies. We recommend that you review these policies which will govern the use of personal information which you submit when visiting these websites and which may also be collected by cookies. We do not accept any liability for such third party websites and your use of such websites is at your own risk.
2. Who are we?
BPC International is an independently owned, Malta based full service advertising and marketing communications agency.
3. What information will BPC collect about me?
When you contact BPC through our website or social media and messaging applications, we may receive personal information about you. This may include your name, email address, postal address, telephone or mobile number, gender or date of birth etc.
Please note that sometimes you may decide to provide us with additional personal information, and sometimes sensitive personal information (e.g. if you are speaking to us about career opportunities). If you do this, we will provide further information about how we will use your information at the time.
BPC also collects information about how you use our online platforms, and the device(s) you use to access the services as well as unique online identifiers such as IP addresses, which are numbers that can uniquely identify a specific computer or other network device on the internet.
4. How will BPC use the information it collects about me?
BPC will use your personal information for a number of purposes including the following:
• the provision of our services or communicating information about them , or dealing with your requests and enquiries;
• contacting you about any submission you have made;
• using IP addresses and device identifiers to identify the location of users, blocking disruptive use, establishing the number of visits from different countries, tailoring the content of our sites, apps or other services based on browsing behaviours, and determining which country you are accessing the services from;
• analysis and research so that we may improve the services offered by BPC
Where BPC proposes using your personal information for any other uses we will ensure that we notify you first and/or request your approval as required by law.
BPC collects and uses the personal information about you for the purposes described above, because we have a legitimate business interest to do so that is not overridden by your right to have your personal information adequately protected. You do not have to provide BPC with any of the personal information described above, but if you chose not to do so, you may not be able to receive any of the services described above or receive information from us that you have requested.
5. When will BPC contact me?
BPC may contact you:
• in relation to any correspondence we receive from you or any comment or complaint you make
• in relation to any contribution or question you have submitted e.g. on our social media sites, via text, voicemail message or other messaging services;
• to update you on any material changes to BPC’s policies and practices; and
• for marketing purposes, provided you have given consent, as set out in section 6.
6. Will I be contacted for marketing purposes?
BPC will only send you marketing emails, notifications or contact you for marketing purposes provided you have agreed to this. You can withdraw your agreement at any time by clicking on or selecting the ‘unsubscribe’ option in our marketing communication or using the contact details below.
7. Will BPC share my personal information with anyone else?
BPC may from time to time transfer or disclose your personal information to third parties for any of the purposes listed above. Examples of relevant third parties include governmental agencies and third parties who perform services on our behalf, such as web hosting providers, and website analytics providers.
When we disclose your personal information to third parties who perform services on our behalf, we ensure that such service providers use personal information only in accordance with our instructions, and we do not authorise them to use or disclose personal information except as necessary to perform services on our behalf or to comply with applicable legal obligations.
BPC may also disclose your personal information to third parties:
(i) where it is required to do so by law,
(ii) for the purposes of, or in connection with, any legal proceedings, or otherwise for the purpose of establishing, exercising or defending its legal rights,
(iii) who are law enforcement authorities or other government agencies who have issued a lawful disclosure request for the personal information,
(iv) where we believe disclosure is necessary to prevent harm or financial loss, or in connection with an investigation of suspected or actual criminal activity, or
(v) if we sell or transfer all or a portion of our business or assets (including through a merger, reorganisation, spin-off, dissolution or liquidation).
8. International Transfers of Personal Data
Due to the international nature of business, we may transfer your personal information to the U.S. and to other countries whose data protection laws may not be as extensive as those in the EU.
When BPC transfers personal information outside the European Economic Area, BPC only transfers such personal information:
(i) to a country which the European Commission considers to have adequate data protections laws; or
(ii) to a company which has a current and valid U.S.-EU Privacy Shield certification providing for certain data protection standards in relation to the category of personal information which is being transferred; or
(iii) where we have put in place an appropriate data transfer mechanism, such as EU Standard Contractual Clauses, to ensure that your personal information is adequately protected.
If none of these criteria are satisfied, BPC may still transfer personal information outside of the EEA with your explicit consent, or if the transfer is legally necessary.
Access to your personal information will be limited to individuals who need to know the information for the purposes described in this Privacy Policy.
9. Offensive or inappropriate content on BPC’s website
If you post or send offensive, inappropriate or objectionable content anywhere on or to BPC’s website or social media platforms or otherwise engage in any disruptive behaviour, BPC may use your personal information to stop such behaviour.
Where BPC reasonably believes that you are or may be in breach of any applicable laws (e.g. because content you have posted may be defamatory), BPC may use your personal information to inform law enforcement agencies about your behaviour.
10. What if I am a user aged under 16?
If you are aged under 16, please get your parent/guardian’s permission before you provide any personal information to BPC.
11. How long will BPC keep my personal information?
We will hold your personal information on our systems for as long as is necessary for the relevant activity unless a longer retention period is required or permitted by law.
If you sign up for email newsletters / marketing communications, we will keep your personal information until such time as you request that your information is deleted (if you elect to unsubscribe at any time then we will generally retain some of your personal information in order to ensure that you are not contacted again).
For further information about deleting your personal information held by BPC, please see section 12 below.
12. Can I see or delete the personal information BPC holds about me?
To the extent required by applicable law, you have the right to request a copy of the personal information BPC holds about you and to have any inaccuracies corrected. We will use reasonable efforts to supply, correct or delete personal information about you on our files. Please address requests and questions about this or any other issue connected to this Privacy and Cookies Policy to the contact in section 15.
You also have the right to request that the processing of your personal information is rectified or deleted, that processing of it is restricted, or that the personal information we hold about you is provided to you in a portable format. If you would like to discuss or exercise any of these rights, please use the contact details in section 15.
13. Web browser cookies
a. What is a cookie?
Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit www.aboutcookies.org. You can set your browser not to accept cookies and the above website tells you how to remove cookies from your browser.
b. How does BPC use cookies?
BPC uses Google Analytics to collect data about user behaviour. For more information, see the Google webpage “How Google uses data when you use our partners’ sites or apps”.
Please also note that during your visit to BPC’s website you may notice some cookies that are not related to BPC.
We sometimes embed content from social media and other third party websites onto our own website. These may include Google, YouTube, Twitter, Facebook and Instagram. As a result, when you visit a page containing such content, you may be presented with cookies from these websites and these third party cookies may track your use of BPC’s website. BPC does not control the dissemination of these cookies and you should check the relevant third party’s website for more information.
c. Sharing Tools
You may also see embedded ‘share’ buttons on our web pages; these enable users to easily share content with their friends through a number of popular social networks. When you click on one of these buttons, a cookie may be set by the service through which you have chosen to share content. Again, BPC does not control the dissemination of these cookies.
You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. (Each browser is different, so check the “Help” menu of your browser to learn how to change your cookie preferences.) To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.
d. Other information collected from web browsers
Your web browser may also provide BPC with information about your device, such as an IP/MAC address and details about the browser that you are using. We use information provided by your browser or by the link that you have clicked to understand the webpage that directed you to the BPC website.
If you have any concerns about the way that we use cookies or your settings, then please contact us using the details in section 15.
14. Changes to BPC’s Privacy and Cookies Policy
This Privacy and Cookies Policy may be updated from time to time so you may wish to check it each time you access or submit personal information to BPC. The date of the most recent revisions will appear on this page.
15. Contacting BPC about this Privacy and Cookies Policy / Complaints
If you have any questions or comments about this Privacy and Cookies Policy please send an email to info@bpc.com.mt.
If you are dissatisfied with our handling of your personal data, you also have the right to complain to an EU data protection supervisory authority. You can find the details of your relevant supervisory authority here: http://ec.europa.eu/justice/data-protection/article-29/structure/data-protection-authorities/index_en.htm
Effective Date: 25.05.18 Last Amended 25.05.18