Enhancing the emotional connection between brand and customers

Inspired by People Like You – collaborating closely with our client Melita, our team devised a totally new communications platform, based on the customer-centric ethos of a quad play company that connects people through high speed Internet, high-definition digital television, fixed telephony and a 5G-ready mobile network. Based on the key target group insight – having real and meaningful connections make us happier – our campaign comprises work for outdoor, print, online and broadcast, with video work entrusted to Stargate Studios.