Nadur, on Malta’s sister island of Gozo, is a quiet, quaint place…but not during Carnival.

Just the spot then, to organise an ‘original photo’ activation for a brand associated with strong bonds and uncommon characters. BPC helped Farsons Beverage Imports Company to bring this to life for Jagermeister, also devising striking communication material for use in online advertising, social media campaigns and during the events, combining strong branding elements with a fantasy carnival mask silhouette.